Traffic Long Exposure



Any activity that diverts your attention is a distraction. Recognize any? 

eating and driving
Road Rage
looking for something?
lost in thought

Let's face it, we all get distracted from time to time.  Some distractions are the result of activities outside the car and are mostly unavoidable. Others arise from our actions and the conscience choices we make.  Before you know it, that one-time action has become a habit that can put you, your passengers and other motorists and pedestrians in harms way. 

I don’t text while driving and rarely make a phone call but I do adjust the climate control, search for music, get lost in thought, yell at other drivers, and sometime even eat.  As defined by NHTSA (National Highway Traffic Safety Association) distracted driving is any activity that diverts attention from driving.  So yes, I am guilty of distracted driving and I am making a commitment to change.

thought bubble.png

We all can get distracted

Most drivers believe they have good driving skills.  Yet when we do something that diverts our attention away from being 100% focused on driving, we are distracted. We may think we have the ability to read our email, talk on the phone and engage in social media chat all at once, but it is actually impossible. Science has proven that the brain is incapable of performing more than one task at a time. Your brain is actually switching back and forth from one task to another - constantly starting and stopping each task repeatedly. This is known in psychology as "serial tasking," not multitasking. Multi-tasking is a myth.

We are encouraging all drivers to closely examine your own driving behaviors and making a commitment to take action. Changing behavior takes time,  but you can dio it when you have an understanding of the facts, and make a real commitment to change.  There are many factors that can influence change.  When your motivation to change is influenced by a personal choice, your ability to succeed can be greatly increased.  So Let's do It!

Ready for a challenge?  Change a habit that can save a life - one at a time.


Start by identifying one driving habit you would like to change. Here are some tips to help achieve your goal:

1. Start by selecting one habit you would like to change

2. Commit it to paper - maybe even keep that written commitment visible in the car

3. Identify a motivating factor that will help drive this change  (make it personal)

4. Think about what triggers this habit

5. Think about the positive action you will take to avoid the temptation to give into the bad habit

6. Give yourself 30 days to achieve your goal

When you have a purpose, objective and plan along with the willpower and determination you will succeed.